Hey guys, welcome back.
My name’s Bridget Irby. I am the CEO and founder of Unleash the Unstoppable.
In the next five minutes, I’m going to share with you the two biggest marketing mistakes that hold most business owners back from ever building a successful brand online.
Believing that you have to launch a product and to continue to open and close.
If you have a mastermind or if you have a membership
So won’t you imagine you’re in the middle of a
That’s not the way to do it because you spend so much time and effort launching your product to begin with there are gonna be people who are gonna wanna come through and buy from you again and again.
If you create a
It’s gonna decrease your overhead. It’s going to increase your revenue. And it’s gonna help you to get your time and your wits back.
Mistake Number Two
The second mistake that most people make is believing that you need a huge list in order to be successful.
And I’m gonna tell you a story about a client that I worked with just a few months ago. She had a huge list. 100,000 people were on her list.
But here’s the thing, she didn’t have any real connection with them.
Having a big list is, without having any real connection is just like having a random list of names. It doesn’t matter. You want to be connected to people. You’re much better off having a small list of 100 people who really, really understand who you are, what you do, and why they should work with you. And who
For instance, this particular woman came to us because she had launched a product. She had spent a whole lot of time building up her fire in the middle of her blizzard and she sent all these emails out and had all of this money spent and copywriters. Then she sent out to this 100,000 person list and do you know how many people bought?
No one. No one bought from her.
They weren’t opening her emails. They were not reading her emails. They didn’t care because they didn’t have any relationship with her.
Now thinking that you have to have a big list in order to be successful is just wrong.
What you really need is
So I hope these tips have been helpful for you. And if they have, remember sharing is caring. Be sure to share this with your friends and I’ll see you in the next video.
If you want to make your next 12 months your best 12 months in business EVER but you’re not exactly sure where to start, register for our FREE 10 Day $100K Challenge.
Inside the challenge, I’ll break down the most important steps you need to take over 10 days to completely transform your business.
I’ll teach you how to implement a simple 3 step formula to set yourself apart from your competition and draw your ideal clients to you like a magnet.
Plus, you’ll discover the secrets to confidence, clarity, and courage so you can get more clients at double (or even triple) the price without a huge list, a fancy funnel, or a social media following.